Shipping Discounts
Shipping discounts reduce or eliminate the shipping costs for your customers' orders. This block allows you to create flexible shipping promotions ...
Shipping Discounts
Shipping discounts reduce or eliminate the shipping costs for your customers’ orders. This block allows you to create flexible shipping promotions such as free shipping thresholds, percentage off shipping, or fixed amount discounts on delivery options.
How Shipping Discounts Work
Shipping discounts are applied to the delivery options available to customers at checkout. You can target all shipping methods or specific delivery option groups, giving you precise control over which shipping methods receive the discount.
Setting Up a Shipping Discount
Basic Settings
Discount Type
- Fixed Amount: Reduces shipping by a specific dollar amount (e.g., $5 off shipping)
- Percentage: Reduces shipping by a percentage of the shipping cost (e.g., 50% off shipping)
Discount Message The message customers see in their cart and at checkout when the shipping discount is applied. Make it clear and descriptive (e.g., “Free Shipping on Orders Over $50” or “50% Off Express Delivery”).
Discount Value The amount or percentage to discount from shipping costs. Enter the number without currency symbols or percentage signs - the system will format it automatically.
Targeting Specific Delivery Options
Delivery Options Groups You can target specific groups of shipping methods instead of applying the discount to all available shipping options. For example:
- Target only “Express Delivery” methods with a percentage discount
- Apply free shipping only to “Standard Shipping” options
- Exclude expensive shipping methods from discounts
To use delivery option groups, you’ll need to first create a “Shipping Methods Groups” action earlier in your function flow to define which shipping methods belong to each group.
If no delivery option groups are selected, the discount will apply to all available shipping methods.
Advanced Features
Tiered Shipping Discounts
Enable tiered discounts to offer different shipping discounts based on cart volume or total value.
Enable Tiers Toggle this on to create multiple discount levels instead of a single flat discount.
Based On Choose what determines which tier applies:
- Volume: Based on the total quantity of items in the cart
- Price: Based on the total cart subtotal amount
Tier Configuration For each tier, you can set:
- Tier Title: Optional name for the tier (for internal organization)
- Minimum Threshold: The minimum quantity or dollar amount needed to qualify
- Discount Value: The shipping discount amount or percentage for this tier
Example Tier Setup
Volume-Based Tiers:
- Tier 1: 1+ items → $2 off shipping
- Tier 2: 5+ items → $5 off shipping
- Tier 3: 10+ items → Free shipping (100% discount)
Price-Based Tiers:
- Tier 1: $25+ → 25% off shipping
- Tier 2: $50+ → 50% off shipping
- Tier 3: $100+ → Free shipping (100% discount)
Common Use Cases
Free Shipping Promotions
- Set up a 100% percentage discount on all shipping methods
- Use price-based conditions to require minimum order values
- Target standard shipping only, leaving express options at regular price
Express Shipping Discounts
- Create delivery option groups for “Express” vs “Standard” shipping
- Apply percentage discounts to express options to encourage faster delivery
- Combine with order value conditions for premium customers
Holiday Shipping Promotions
- Use tiered discounts with increasing benefits for larger orders
- Apply time-based conditions to limit promotions to specific periods
- Combine with customer group conditions for targeted campaigns
Best Practices
Discount Messages
- Be specific about what shipping methods the discount applies to
- Include any qualifying conditions (e.g., “Free Standard Shipping on $50+ Orders”)
- Use action-oriented language that encourages completion
Delivery Option Targeting
- Use delivery option groups to provide different discounts for different service levels
- Consider keeping premium shipping options (like overnight) at regular price
- Test your configurations to ensure the right shipping methods are being discounted
Tier Strategy
- Start with simple single-tier discounts before adding complexity
- Ensure tier thresholds make business sense for your profit margins
- Consider using round numbers for thresholds ($25, $50, $100) that are easy for customers to understand
Performance Considerations
- Shipping discounts are applied to all qualifying delivery groups by default
- When using delivery option groups, only the specified groups will receive discounts
- Zero-value discounts are automatically skipped to avoid unnecessary processing
Troubleshooting
Discount Not Appearing
- Verify that your conditions are being met (check using the function tester)
- Ensure delivery option groups are properly configured if you’re targeting specific shipping methods
- Check that the discount value is greater than zero
Wrong Shipping Methods Getting Discounted
- Review your delivery option group configurations
- If no groups are selected, the discount applies to all shipping methods
- Use the function tester to see which delivery options are available
Tiers Not Working Correctly
- Verify the tier thresholds are set at appropriate levels
- Check that the “Based On” setting matches your intended logic (volume vs. price)
- Ensure cart conditions are met before the shipping discount action runs
Integration with Other Actions
Shipping discounts work well with:
- Cart line conditions to qualify orders for shipping promotions
- Customer conditions to provide shipping benefits to specific customer groups
- Delivery option groups to target specific shipping methods
- Date/time conditions to run limited-time shipping promotions
The shipping discount action should typically be placed after any conditions that determine eligibility, but the exact placement depends on your specific business logic.